Alpha Project - Winter 2026
Alpha Project - Dual Star - Zip Hoodie - Black Alpha Project - Dual Star - Zip Hoodie - Black

Alpha Project - Dual Star - Zip Hoodie - Black

£43.99
Alpha Project - Dual Star - Sweatpants - Black Alpha Project - Dual Star - Sweatpants - Black

Alpha Project - Dual Star - Sweatpants - Black

£37.99
Alpha Project - Hatton vs Pacquiao – Retro Fight Tee – Stone Black Alpha Project - Hatton vs Pacquiao – Retro Fight Tee – Stone Black

Alpha Project - Hatton vs Pacquiao – Retro Fight Tee – Stone Black

£32.99
Alpha Project - Beanie - Black & Gold Alpha Project - Beanie - Black & Gold

Alpha Project - Beanie - Black & Gold

£19.99
Alpha Project - Hatton vs Pacquiao – Retro Fight Tee – White Alpha Project - Hatton vs Pacquiao – Retro Fight Tee – White

Alpha Project - Hatton vs Pacquiao – Retro Fight Tee – White

£32.99
Alpha Project - Beanie - Grey & White Alpha Project - Beanie - Grey & White

Alpha Project - Beanie - Grey & White

£19.99

Archive Sale 2026

Alpha Project x Nostalgia - Cropped Boxy T-Shirt - British Racing Green and White
-35%

Alpha Project x Nostalgia - Cropped Boxy T-Shirt - British Racing Green and White

£21.44 £32.99
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Alpha Project x Nostalgia - Cropped Boxy T-Shirt - White and Baby Pink
-35%

Alpha Project x Nostalgia - Cropped Boxy T-Shirt - White and Baby Pink

£21.44 £32.99
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Alpha x Euphoria - Oversized Tank - Stone grey
-35%

Alpha x Euphoria - Oversized Tank - Stone grey

£18.19 £27.99
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Alpha Project x Nostalgia - Retro Mesh Short - Baby Pink
-35%

Alpha Project x Nostalgia - Retro Mesh Short - Baby Pink

£19.49 £29.99
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Alpha Project x Nostalgia - Cropped Boxy T-Shirt - Royal Navy and Gold
-35%

Alpha Project x Nostalgia - Cropped Boxy T-Shirt - Royal Navy and Gold

£21.44 £32.99
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Alpha Project x Nostalgia - Boxy Long Sleeve - Off White and Green
-35%

Alpha Project x Nostalgia - Boxy Long Sleeve - Off White and Green

£24.69 £37.99
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Alpha Project x Nostalgia - Retro Mesh Short - Black

Alpha Project x Nostalgia - Retro Mesh Short - Black

£29.99
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Alpha Project x Nostalgia - Retro Mesh Short - Green

Alpha Project x Nostalgia - Retro Mesh Short - Green

£29.99
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Alpha Project x Nostalgia - Boxy Long Sleeve - Charcoal Black and White

Alpha Project x Nostalgia - Boxy Long Sleeve - Charcoal Black and White

£37.99
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Alpha Project x Nostalgia - Cropped Boxy T-Shirt - Off White and Navy
-35%

Alpha Project x Nostalgia - Cropped Boxy T-Shirt - Off White and Navy

£21.44 £32.99
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Unapologetically Heavy. Premium by Choice.

Most brands cut costs with lighter fabrics. We went the opposite way.

Our garments are made using ultra-heavy GSM materials that cost significantly more — but the feel, structure, and durability speak for themselves.

It costs us a fortune.
We don’t care.
Because once you feel it, there’s no going back.

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Built to Train. Designed to Live In.

Alpha Project started with three 20+ year-old founders who train hard, live fast, and wanted gear that could do both.

Our pieces are gym-tested but clean enough for everyday wear — from workouts to coffee runs to late nights.

This isn’t “gym wear” or “street wear.”

It’s gear for how we actually live.

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